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PEAK16

August 28 - 31, 2016
Aria in Las Vegas, NV

Open your own Department of Yes.
JOIN US AT PEAK16!

Overview

Join this year’s PEAK16 to start pushing beyond traditional boundaries, dive into cloud, mobility and the Internet of Things – and help your customers embrace the ‘yes’.

At PEAK16, discover how to help your customers open their own ‘Department of Yes’. You’ll see how you can help your customers say ‘yes’ to the strategic initiatives they’ve been planning and free their organizations to innovate.

So, be sure to attend this unique, exclusive, interactive partner education conference ─ where you can build your own agenda from a selection of robust business and technical sessions. Each breakout will deliver valuable security knowledge to help you grow your business and protect your customers.

Come and learn from top executives, industry leaders, product experts, account managers, as well as network with your peers at PEAK16.

BreakOut Sessions

Please select 10 preferred sessions from any of the options below (Business and/or Technical) - note Technical sessions count as two. Let us know which sessions you'd like (sessions subject to availability). You will be able to attend any session you want onsite if you change your mind. Please note this means that even if a session is on your schedule, a seat is not guaranteed.



Business Breakouts

This track is designed for security professionals, including business owners, partner executives and sales professionals. Enhance your knowledge and maximize your investment in the SonicWALL security portfolio with these security professional breakout sessions. All business breakout sessions will include strategy, roadmap and solution selling – including competitive positioning in the marketplace.

Presenter: Bill Odell, Senior Director of Marketing

Join the Department of Yes breakout and learn how to help your customers say ‘yes’ to the strategic initiatives they’ve been planning and free their organizations to innovate. Learn how to deliver the story so your customers can start pushing beyond traditional boundaries, dive into the cloud, mobility and the Internet of Things. It's time to become the Department of Yes.

Presenters: John Gordineer, Director of Product Marketing plus panel

Your mission: to explore larger opportunities, to seek out higher value customers, to boldly accelerate your business by successfully selling into the Enterprise: your final frontier. This panel discussion features IT decision makers from various industry verticals describing their individual buying journeys. The panelists will provide guidance on how to get their attention and have a productive and successful conversation that leads to a desired sales outcome. They will also highlight how they came to choose SonicWALL over other competitive solutions.

Presenter: Mark Hewett, Senior Product Manager and Steven Sanderson

Learn how to bring access security into a network security discussion and accurately survey your customers' requirements. Help your customers embrace the "yes" and develop a comprehensive security strategy using the SonicWALL secure mobile access (SMA) portfolio ─ from firewall add-on, through to 100 and 1000 series appliances. Ensure the right access security solution is selected, and can grow in line with your customers' future needs.

Presenter: Wilson Lee, Senior Product Line Manager, Policy Management & Reporting Solutions

SonicWALL firewalls inspect every bit, byte and packet between your company and the internet. But what do you really know about that traffic? Turn the big data of the firewall into meaningful analytic reports of viruses, spyware, intrusions, botnets, website activity, user activity, application, and data usage. Learn practical tips on how to generate, automate, and customize reports to prove value, seal the deal, and create loyalty. See live demos of SonicWALL reporting tools, including real-life reports from our new SonicWALL NetFlow Analyzer and SonicWALL Application Risk Management (SWARM) report engine.

Presenter: Gus Maldonado, Product Manager – Email Security and Scott Eikenberry, Director, Engineering - Email Security

Communication via email is a fundamental element of any business, and email security is as critical as it’s ever been. Attend this session to learn more about emerging email threats, the competitive landscape and sales opportunities, the SonicWALL Email Security technologies, and the Email Security Roadmap.

Presenter: Kelly Hardy, Product Marketing Manager

SonicWALL firewalls are a great business but who is controlling the keys to the network kingdom? Are you or your customers sharing the firewall’s administrative credentials (or any other admin credentials for that matter) amongst your admins? Learn how Safeguard for Privileged Passwords can secure those keys to the kingdom for you and your customers ─ and how you can generate incremental revenue tomorrow(ish) using this new technology.

Presenter: Bobby Cornwell, Sr. Manager, Systems Engineering

How do you become more successful at selling security? SonicWALL Application Risk Management Report (SWARM) has been proven by our partners: the more they use it, the more deals they close. Come to this session to find out how you can be chosen to participate in the program, the added benefits to your business, why your customers will thank you for giving them a personalized threat report and what their businesses face today even with a competitive firewall in place.

Presenter: Brian Stephens, Senior Technology and Regulatory Analyst, Funds For Learning

Come and learn how to take advantage of the E-rate funding process. Understand the latest E-rate program news and trends, important regulatory updates, and best practices for applicants as they navigate the E-rate process. Does your company have a Service Provider Identification Number (SPIN), also known as the service provider’s 498 ID? If not, you'll need to obtain one. Learn how to do that in this session.

Presenter: Chris Szarlacki, Director of Channel Marketing and Jason Carter, Sr. Global Programs Manager - Renewals

Do you want to take advantage of the power of network marketing programs for your company? Do you want to learn how to maximize your revenue stream by focusing on a robust renewals program? Do you want to leverage the latest programs enhancements with Salesforce technology? Then this session is for you.

Presenter: Bobby Cornwell, Sr. Manager, Systems Engineering

See how you can use PCI compliance to open the door and lead to a security sale. In this session, we’ll discuss the main tenants of PCI, which guidelines can be met with SonicWALL solutions, and ways to start the conversation to lead to a PCI security sale.

Presenter: James Whewell, Director Connected Security and Mark Hewett, Senior Product Manager

Emerging and growing markets make for an easier sell. Learn what’s new in cloud access security broker (CASB), mobility, mobile device management (MDM), cloud, virtual desktop infrastructure (VDI), bring your own device (BYOD), and access security. Learn how and when to position secure mobile access (SMA), open new opportunities, and talk confidently about SMA solutions ─ what do they all have in common, and what are your customers’ challenges? Expand the conversation through connected security and learn how Zero-Trust Clean Access combines next-generation firewall security intelligence with access policies from SMA, for a more secure perimeter.

Presenter: Hosted by Edward Cohen, Executive Director, Strategy & Business Development and Dmitriy Ayrapetov, Director of Production Development

Join Head of Strategy and Business Development Ed Cohen and CTO Tim Brown for this informal, open-ended discussion. You’ll have the chance to both give and receive partner feedback on which ecosystem partnerships to pursue to help win more deals. We will discuss topics like security information and event management (SIEM), managed security services, endpoint security, vertical markets, and more. Bring your best ideas and become part of the solution!

Presenter: Dan Sell, WW Sales Director, Service Providers

Learn how the Security as a Service (SECaaS) partner program helps both value-added resellers (VARs) and managed service providers (MSPs) offer attractive managed security solutions. Monthly subscription pricing, with no upfront costs and long-term equipment flexibility, are attributes of this popular and successful partner program

Presenter: Scott Grebe, Sr Product Marketing Manager for Security Products and Ken Dang, Product Marketing

Is education a key market for your business? If you’re selling to K-12 schools and higher education institutions, we can show you why SonicWALL solutions are a good fit for your customers. Hear directly from one of our education customers about the top concerns for school districts and universities and learn what they’re looking for in a solution that you can sell to them.

Presenter: George Hlebak and Panel

Learn how to not just sell a security appliance but how to be the best security advisor to your clients. Learn how to deploy a successful managed-services offering in your territory by hearing how your respective channel peers have turned one-man shops into multi-million dollar a year practices. Become a subject matter expert and see how to deploy the correct security solution for your customers. You’ll also learn how to handle competitive situations and address customer concerns.

Presenters: Wayne Wilkening, Sr. Manager, Systems Engineering and Sohrab Hashemi, Sr. Product Manager

Make sure that you’re on top of the important existing and upcoming features in SonicOS. Join and learn how the new features can help you increase your business revenue and expand deployment opportunities. Don’t miss out on this session, you’ll get an a sneak peak of several upcoming features!

Presenter: Rob Krug, Senior Systems Engineer

Learn from a top-performing Security Engineer how to have the security discussion with customers, identify opportunities, and most importantly deliver solutions. Sharpen your skills for the latest in security solutions and architecture. Master securing the network, and the deal.

  • Starting the conversation
  • The security puzzle
  • Designing the solution
  • Sizing the firewall
  • Modular security
  • Securing the network and the scoring the deal

Presenter: Mike Weaver, Sr. Security Pre-Sales Engineer

Welcome aboard new SonicWALL partners. Join us for this complete overview of what security services do on a firewall and how they do it. Learn how to sell security services and how to reply to common customer objections. Understand what is involved with enabling security services on the firewall, get tips, and learn best practices.

Presenter: Bobby Cornwell, Sr. Manager, Systems Engineering

Learn how you can offer your customers high-quality security to help protect their business and validate PCI compliance, leading to stronger relationships and additional revenue for you. Get an overview of PCI requirements, how they enhance data security, and how to support compliance with the PCI Data Security Standard.

Presenter: Rich Chen, Partner Enablement Strategist

In this session, you’ll learn about the Customer Success team that focuses on the end-to-end experience for partners and customers. Come along to find out about IT lifecycle services and what it means for our partners and customers, and take a look at an operational roadmap building out an enterprise-class ecosystem. You’ll also gain insight into Premier Support and the Partner Framework.


Technical Breakouts

This track is designed for Certified System Engineers who are responsible for designing, implementing, supporting or managing a security infrastructure with SonicWALL products and services. SonicWALL CSSA/CSSP certifications are a suggested requirement to enter this curriculum. All technical sessions include technical deep dives, upcoming features and hands-on learning.

Presenters: Mark Hewett, Senior Product Manager and Laurent Venett, System Engineer

Build a mobility platform by mapping requirements your customers don’t know they have! Understand the difference between tunnels, reverse and forward proxies, and how they all interact between the client and server. By leveraging multiple access methods, endpoint analysis, and access control, your customers always have access to the data they need in the most reliable and secure way. You’ll explore the full security access portfolio, from add-on services on the firewall, through to SMA 100 and 1000 series appliances. Whether 25 or 25,000 users, you'll find the right-sized, right-priced offering ─ learn how to position and sell them all

Presenter: Tyler Reese, Product Manager

Many security analysts are saying identity is the new perimeter. However, we must remember that traditional security postures, such as firewalls, need to continue to hold strong as we start to secure this new perimeter. This session explores securing privileged accounts, organizations’ most critical identities, along with advanced two-factor authentication (2FA) solutions that provide the protection needed in this new perimeter. In addition, we will look at deployment options ranging from on-premises to cloud that can be leveraged by any size organization.

Presenter: Rob Krug, Senior Systems Engineer

This presentation will provide an in-depth analysis of the latest trends, tactics, and news of the cyber threat landscape as seen from the eyes of a practicing security engineer. Once you have seen what the bad guys have been up to today, you will be exposed to a crash course of security policy management and network security architecture design that will help avoid the breach of tomorrow.

  • Threat landscape 2016 recap
  • Fortifying the network
  • Security craftsmanship
  • Implementing the solution

Presenter: Brook Chelmo, Sr. Principal Product Marketing Manager

To combat today’s evasive, zero-day threats a new approach to detection is needed. Learn how our recently announced cloud sandbox service, featuring a threat analysis platform that contains multiple malware analysis engines, is more effective at discovering zero-day threats than single sandbox solutions that are easier for malware to detect and evade. Learn how the new service offers not only virtual sandboxing but also OS and hardware emulation sandboxing to offer your customers superior malware protection.

Presenters: Sathya Thammanur, Senior Product Manager, Network Security and and Kavitha Santhanakrishnan, Principal Engineer

Learn how to effectively manage Networking X-Series switches as an extension of the SonicWALL TZ Series firewall functionality. See how to provide single pane of glass management for all network infrastructure, including firewalls, switches, and SonicPoints. Deep dive into various deployment scenarios, including how to connect VLAN traffic, non-VLAN traffic and wireless traffic between firewalls, switches and wireless access points.

Presenter: Angelo Rodriquez, Systems Engineering

With the growth of bandwidth and use of encryption (HTTPS/SSL) on the rise, threats are increasingly hidden beneath the surface and invisible to most firewalls. Inspection of encrypted traffic is either not possible with legacy firewalls, or if enabled, consumes 80 percent more resources than traditional inspection methods. Find out how the scale-out firewall architecture can help enhance your customers’ existing infrastructure and how it offers 50 percent less total cost of ownership (TCO) as well as 2-4x higher performance than competitors’ offerings.

Presenters: Aravind Thangavelu, Executive Director, Dev Engineering and Rajesh Mohan, Sr. Principal Engineer

During this session you will get a technical overview of the new multi-tenancy capability on SonicWALL next-generation firewalls (NGFWs). The session includes a deeper look beyond VLANs at multi-tenant enabled firewalls and why they’re important. You’ll also learn about our implementation and how it’s superior to the competition as well as get tips for deployment scenarios and troubleshooting.

Presenter: Keith Johnson, Security Sales Engineer, SonicWALL and Raj Raman, Lead developer, DPI-SSL

Learn how to effectively manage DPI SSL connections through various new enhancements. Deep dive into several areas of DPI SSL enhancements including common names, troubleshooting failed connections, CFS category-based exclusions, and more.

Presenter: Matthew Dieckman, Product Line Manager Network Security

This technical breakout will take a deeper look into providing increased remote access performance for traveling users. Plus, you’ll explore how to provide client-side content filtering enforcement for users and students beyond the perimeter firewall. Come and learn more about our secure sockets layer virtual private network (SSL-VPN) connectivity, WAN acceleration options, and client content filtering solutions.

keynote speaker

Herm Edwards

Coach Herm Edwards

Coach Herm Edwards



speakers

Chris Auger

Chris Auger

Executive Director, North America Network Security

Chris Auger

Chris Auger

Dmitriy Ayrapetov

Director of Product Management, Dell SonicWALL

Dmitriy Ayrapetov

Curtis Hutcheson

Curtis Hutcheson

Vice President and General Manager, Security Solutions

Curtis Hutcheson

Rob Krug

Rob Krug

Senior Systems Engineer

Rob Krug

Stephanie Mims

Stephanie Mims

Executive Director, Customer Success

Stephanie Mims

Steve Pataky

Steve Pataky

Vice President, Worldwide Sales

Steve Pataky

Patrick Sweeney

Patrick Sweeney

Vice President, Marketing and Product Management

Patrick Sweeney

Patrick Sweeney

James Whewell

Director Connected Security

James Whewell

Boris Yanovsky

Boris Yanovsky

Vice President, Development Engineering and CTO Security Solutions

Boris Yanovsky

Solution Expo

Market

This year’s Solution Expo brings you the latest SonicWALL and One Identity security solutions from industry experts along with adjacent end-to-end solutions. Come find out how these technologies continue to evolve and elevate your business.

Expo Expo Expo Expo Expo




PEAK16 Sponsors

Securematics SYNNEX logo D and H logo Ingram logo Tech Data logo


Social Media Contest

Be proud of your latest install of your SonicWALL solution! Participate in our SonicWALL social media sweepstakes while you are at PEAK16 with the conference hashtag #YesPeak16Peak and start snapping photos today*!

  • How impressive was your recent SonicWALL install, competitive rip-and-replace or Secure Upgrade Plus install with a new SonicWALL next-gen firewall?
  • How many of our SonicWALL next-gen firewalls, SonicWALL Firewall Sandwiches, Secure Mobile Access (SMA) 100 and 1000 Series appliances or SonicWALL Email Security Appliances are running simultaneously in your lab?
  • What does your Selfie and SonicWALL rack or appliance look like?

We want to know! This is your chance to show and be recognized for your hard work on SonicWALL installs.

Enter for a chance to win a new SonicWALL TZ Wireless firewall or a PEAK16 Computer Sling Backpack today*! We will have twelve prizes and six grand prizes! (You must be on-site to win). You are invited to take picture of yourself and your SonicWALL next-generation firewall, email security appliance and SonicWALL Secure Mobile Access (SMA) appliance and tweet it to us using the hashtag #YesPeak16 and/or #Peak16Selfie and #DellSweepstakes or #Dellpromo.

Create a mini social post with the following:

  1. Read the Official Rules
  2. Follow @SonicWALL on Twitter icon and Dell SonicWALL on Facebook
  3. Take a photo of you and your Dell SonicWALL Rack and/or wall mount in your lab
  4. Compose a tweet or Facebook post that includes: #YesPeak16 and/or #Peak16Selfie and #DellSweepstakes or #Dellpromo and a pic of you and with your favorite SonicWALL hardware appliance (SonicWALL next-gen firewall, SonicWALL SMA, SonicPoints or Email Security)
  5. Be entered for a chance to win big on-site at PEAK16, Aug. 28-Aug.31 in Las Vegas
* NO PURCHASE NECESSARY. SWEEPSTAKES OPEN TO 18 YEARS AND OLDER WHO ARE ATTENDING THE PEAK16 CONFERENCE. Ends August 30, 2016. To enter and for Official Rules, including odds and prize descriptions visit: http://www.sonicwall.com/peak-2016-sweepstakes-rules/. Void where prohibited. Sponsor: Dell Marketing L.P., One Dell Way, Round Rock, TX 78682.

Selfie Photo Selfie Photo Selfie Photo


Register now

Registration is closed. Seats are limited at this exclusive, invite-only event.

We look forward to welcoming you in Las Vegas for the PEAK16 partner event. Please contact the PEAK16 Events Team, if you need any assistance with your registration or have any queries.

Schedule


*Click date to see schedule for that day. Schedule subject to change.

venue

Aria Resort and Casino
3730 Las Vegas Blvd.
Las Vegas, NV 89158

Phone: 702-590-7111
Reservation phone: 866-359-7757 or 702-590-7757
Website: www.aria.com

Event Information

Deluxe rooms are $145/night plus $25 resort fee and 12% tax. To reserve your room, call the hotel reservation department at 866-359-7757 or 702-590-7757 or book online by clicking the button below. In order to receive the rate, please mention PEAK16. Reservations must be made by August 5, 2016 or before rooms sell out.

Register for your hotel room now

Description

Hotel Lobby

Distance to:

  • McCarren Airport: 3.7 miles

ARIA Resort and Casino, a stunning AAA Five Diamond resort, features an unprecedented combination of spectacular amenities, high-end service, premium meeting and convention space, striking architecture and sustainable design. From unique culinary offerings created by the world’s most talented chefs to innovative nightlife, indulgent spa treatments and Zarkana by Cirque du Soleil, ARIA embodies the excitement and vitality of Las Vegas. ARIA is home to an incredible collection of stylish and technologically advanced accommodations including Sky Suites, a AAA Five Diamond, Forbes Five-Star hotel-within-a-hotel experience. Combined with CityCenter’s unparalleled amenities including luxurious shopping at The Shops at Crystals and the first-of-its-kind public Fine Art Collection, ARIA introduces a new generation of resort experiences, unlike anything Las Vegas has ever seen.

 

Aria Concierge Aria Room Aria Spa Aria Lobby

FAQs

Question:
Who should attend PEAK16?
Answer:
A single partner is welcome to send multiple attendees. PEAK16 is offering a variety of both business breakout sessions and technical deep dive sessions so your company gains the greatest benefit.
Question:
When is the PEAK16?
Answer:
The PEAK16 will be August 28 – 31, 2016.
Question:
Who is eligible to attend this conference?
Answer:
All current SonicWALL and One Identity Partners are eligible to attend. Partner companies are welcome to send multiple attendees. There is great value in sending both technical staff and business decision makers to PEAK16.
Question:
What is the appropriate attire for PEAK16?
Answer:
Business Casual attire.
Question:
How do I register for the PEAK16?
Answer:
Registration is now closed.
Question:
Is there a registration deadline?
Answer:
August 1, 2016.
Question:
Is there a registration fee to attend this conference?
Answer:
Your attendance is hosted compliments of SonicWALL and One Identity. Partners will be responsible for all travel and accommodation costs.
Question:
Does the Conference fee include air or ground transportation?
Answer:
No, it does not. We are pleased to provide the event for free to partners, however air and hotel costs are the partners’ responsibility.
Question:
Will I receive confirmation of registration?
Answer:
Yes after the registration you will receive an email with your reference number and all the details of your registration.
Question:
How many people can we bring to this event? Is there a limit?
Answer:
We welcome and encourage all partner owners, business leaders, sales executives and technical engineers to attend.
Question:
Can I bring someone not attending the conference to breakfast/lunch/dinner?
Answer:
PEAK16 is for Partners, and meals are for attendees. If you would like to bring someone to any of the evening event, please contact us at PEAK16@sonicwall.com . There will be a $150 fee for an additional guest for each event.
Question:
What is the hashtag for the event?
Answer:
#YesPeak16
Question:
I have a question you haven't answered here
Answer:
Please contact us at PEAK16@sonicwall.com .
Question:
Where will the conference be held?
Answer:
Aria Resort and Casino

Aria Resort and Casino
3730 Las Vegas Blvd.
Las Vegas, NV 89158

Phone: 702.590.7111
Reservation phone: 866-359-7757 or 702-590-7757
Website: www.aria.com

Question:
Is there a discounted hotel room group rate offered at the Aria Resort & Casino for the conference?
Answer:
Deluxe rooms are $145/night plus $25 resort fee and 12% tax. To reserve your room, call the hotel reservation department at 866-359-7757 or 702-590-7757 or book online using this link. In order to receive the rate, please mention PEAK16. Reservations must be made by August 5, 2016 or before rooms sell out.
Question:
How do I make changes or cancel my hotel reservations?
Answer:
If you wish to cancel or amend your hotel reservation, please contact the Aria directly.
Question:
What if I need special room arrangements (e.g., adjoining room, special access, additional bed, etc.)?
Answer:
Any needs associated with your hotel reservations should be made by contacting Aria Resort & Casino directly at (866) 359-7757 and speaking with a Reservations Agent.
Question:
What time is check-in and checkout?
Answer:
Check-in for all attendees is 3:00 pm. Checkout time is 11:00 am.
Question:
Does the Aria provide free parking for guests?
Answer:
Yes. There is a complimentary parking garage accessed by turning onto CityCenter place from Las Vegas Boulevard. In addition, complimentary valet service is available at both the Main Valet, off of Las Vegas Boulevard, as well as North Valet, off of Harmon Avenue.
Question:
What airport should I use?
Answer:
McCarran International Airport (LAS)